Guides for CPG founders

What to know before you spend on marketing.

• The Best CPG Marketing Agencies for Founders in 2026

  Eight CPG marketing agencies compared for founders, by what each is best for, how it works and what it publishes on price.

• How Much Does a CPG Marketing Agency Cost in 2026?

  What CPG marketing agencies cost per month in 2026, how retainers and ad spend fees work, and cheaper options for early founders.

• How to Choose a CPG Marketing Agency: A Founder's Checklist

  A practical checklist for choosing a CPG marketing agency: what to decide first, questions to ask and the warning signs to watch for.

• CPG Marketing Agency Alternatives for Early-Stage Founders

  Too early for an agency retainer? Compare founder communities, freelancers, fractional help and doing it yourself, with typical costs.